Our moms’ and grandmothers’ used to iron their hair to get it super straight, but we no longer need to resort to such lengths. Even the curliest hair can be straightened with a bit of time and attention, although if you have naturally curly hair it’s best to work with it rather than against it.

To have good looking straight hair it is essential to have regular trims to keep the ends blunt and avoid ugly split-ends.

Correct blow drying is the key to straight, shiny hair – with a good technique, you won’t need to use too much product or hot irons. After shampooing, comb conditioner through the hair while still wet, then rinse. Pat the hair with a towel, but don’t scrub, as this will break hairs and allow waves to form.

When towel dry, work some nourishing mousse through the hair and comb through with a wide-tooth comb. Separate the hair into sections and blow dry each individually with a vent brush. A side parting will add interest to straight hair.

To get a chic take on the style, blow dry the front of the hair or fringe forward and to the side. Finish with a shine serum – use sparingly at the roots to avoid oiliness and more liberally at the ends.

For a natural style that moves, blast with cold air to set rather than hairspray.